Big academy

At BIG, our goal is to value to your brand- and the first step is bringing value to you. In the BIG Academy, you will find the best resources in the industry collected by our team to help you develop your own expertise. These include articles, podcasts, and interviews with the leading voices and brands in our industry. Be sure to subscribe below so you can access the most up-to-date content.

 

MANAGING PRODUCTION OUTSOURCING RISKS IN CHINA’S APPAREL INDUSTRY

In this quick video, Professor Richard Wilding from the Cranfield School of Managemet discusses his research on managing risks in outsourcing garment production in China. A very informative read from an expert in the field. You can also read a PDF summary of the video...

37 ATHLETIC APPAREL INDUSTRY STATS AND TRENDS

While it may be a little dry (hey, we are athletes not mathematicians!), this is an excellent quick overview of 37 key stats and trends in the athletic apparel industry over the last 6 years written by Brandon Gaille. It has a global focus, as...

CHINESE SPORTSWEAR INDUSTRY AND BRANDS YOU NEED TO KNOW

It is no surprise that the Chinese market proposed high opportunities for sportswear brands. However, when we think of expanding sales in China, the dominance of large international brands can be frightening. This article...

THE POWER OF SPORT: MOTIVATIONAL VIDEO

Today at BIG Headquarters, we were looking for little push to get us over the 'Hump Day Slump' and sometimes, all it takes is a quick video to remind us of the power of sport and the incredible inspiration that it can bring to people of all abilities, old, young,...